Which Manufacturer is the Top Global Brand?
Toyota retains its position as the #1 automotive brand in Interbrand's 2011 report. Toyota exhibited great resiliency by increasing its brand value 6%. Even though Toyota faced both an internal crisis (lack of quality control in 2010) and an external crisis (Japan’s earthquake in early 2011), the company forged ahead by focusing on safety and quality, modifying its leadership structure and capitalizing on its world-renown green efforts.
Click here for the full story.
Are Your Brakes Talking to You?
Hit the brakes.
Hear anything?
You shouldn’t. Braking noise indicates a problem. Screeching, grinding or pulsating noises can indicate worn brake pads or damaged components. Noise doesn’t always occur when braking, either; a persistent squealing while driving down the road is a warning from your worn brake pads. Visit your service mechanic immediately to keep your brakes safe and responsive.
Do you know someone who was affected by Katrina? Even if you answer no to this question, this is a great story to read about Toyota helping post-Katrina New Orleans rebuild.
The St. Bernard Project (SBP), one of the primary housing recovery organizations in New Orleans, today announced preliminary results of the work it has been doing with Toyota to improve the efficiency of its operations and speed up the pace of post-Katrina rebuilding efforts. Click here to read more.
LOS ANGELES, September 22, 2011 – Today at AARP’s Life@50+ National Event & Expo, the AARP Foundation announced a three-year, $12.6 million grant from Toyota to support the Foundation’s initiatives to reduce isolation and promote driver safety among older Americans.
Click here for the Full story.
Does this program sound like something you would get involved with and learn more about for your family members?
Clean It Up!
What’s that in the gas station window?
A hot dog? A special on Cokes?
You can’t help yourself. It’s a long ride ahead, so you grab a few and hit the road.
Enjoy them, but make sure wrappers and bottles are disposed of properly. Environmental concerns aside, trash can migrate under your feet and interfere with pedals and brakes. The back seat is usually enough to guard against this, but just to be safe, stow trash in a plastic bag.
There are enough surprises on the road—make sure there are none in your car!
What Happened to Your Headlights?
Your headlights should be bright and colorless. If they’re hazy or yellow, then your lenses need replacing.
Here’s what happened. Lenses are made from a polycarbonate material. It’s more durable than glass, but it oxidizes in sunlight and accumulates thousands of minute nicks from road debris. Over time, this makes your lights appear cloudy.
Since headlights are your first line of defense for night driving, visit your dealer mechanic today to get clear, safe lenses.
Central City Toyota is proud to be part of the University City District (UCD). As the UCD grows and makes changes, Central City Toyota is also participating in the growth & construction in the UCD with an all new Central City Toyota coming soon.
Click here to read the story about the University City District that appeared on the front of The Philadelphia Inquirer on September 20th.
Toyota to Award Donations During NBC Sunday Night Football Halftime Show Based on Public Vote
Do you watch NFL Sunday Night Football on NBC?
If so, you probably see all the commercials and sponsorships that Toyota has during the Sunday Night Football Game of the Week.
Click here for additional information about the Toyota Halftime Hand Off Rallying Support for Sports-Related Causes
Child Passenger Safety Week Educational Tips
Ardmore Toyota and Central City Toyota are happy to educate everyone on the importance of Child Passenger Safety Week, which is September 18-24.
We have been gathering information from the NHTSA Child Safety websites. There is some fantastic information here that we are sharing with our employees and customers. Now we want to share it with you.
Click here to read the NHTSA flyer discussing car seat recommendations for children
Are you a Camry Owner?
Well, we have some news for you…it is almost here. The all new reinvented 2012 Toyota Camry. We want you to learn more about "The Camry Effect" and stay tuned for how to get involved.
Click here and start your own Camry Effect!
Click Here to read a short story about what "The Camry Effect" is!
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